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Dealer Tips Features

Use Google For A New Purpose

Used Car Dealer Inventory Appearing on Google Products

Most used car dealers know by now it’s important to claim your business page on google, but did you know you can also advertise your vehicles there? We are working with multiple dealers that are using the Google products page to list their inventory and it is working out great. If you are already an Auto Ad Manager customer we can help you get this going. Here are a few reasons you should try it:

  1. It’s Free
    Who doesn’t like free. And with a name like Google, you know the product is going to be top notch and offer an excellent return on your investment of time.
  2. It’s Better
    Potential clients are searching for a used car dealer in their area, or for a specific vehicle near them, why not give them more information than your competitor? This will definitely put you ahead of other dealers in your area not taking advantage of it.
  3. It’s Easy
    Adding a vehicle only takes a couple minutes. Link to you website and track your clicks, upload a photo, a description, a price, and easily categorize your vehicle as a Truck, SUV, Sedan, Convertible, Utility / Commercial Vehicle, or anything you choose!

Sound like something you want to try? Follow the steps here:

Add a product category

  1. On your computer, sign in to Google My Business.
  2. In your web dashboard, go to the “Products” tab and click Add and then Add product.
  3. Upload a photo.
  4. Name the product.
  5. Select Product category.
    • If necessary, click the Down arrow Down arrow and select “Create a new category.”
  6. (Optional) Set a price range or a fixed price.
  7. (Optional) Create a description.
  8. (Optional) Add a button like “Buy” or “Learn more.” 
  9. Click Save.

Your vehicles will now be live under your business listing on the right side of Google and will appear in the Google maps app when someone brings up your dealership address.

Need help getting your inventory on your Google business page? We can help! Contact the pros at Auto Ad Manager to help with all your used vehicle marketing needs. autoadmanager.com

Categories
Features News

Auto Ad Manager Now Offering Aerial Video Commercials for Car Dealers

We now offer full promotional videos for car dealers looking to show off their dealership with aerial footage. The video can be with or without audio to allow for embedding on the homepage of your website.

Categories
Dealer Tips Features

Auto Ad Manager Now Offering Full Used Car Dealer Advertising Services

We are now offering different enhanced services to help build your used car dealership brand including:

  • Managed SEO (Search Engine Optimization) – Target trending keywords to drive more leads to your dealership website. Includes SEO Audit and Strategy, 2 content pages per month and a monthly SEO Report tracking traffic increases to your website thru search engines.
  • Managed SEM – We will manage your ad campaigns on Google Adwords, Facebook, Bing, etc. Audit keyword effectiveness, manage negative keywords, add additional search terms and provide a monthly report.
  • Managed Social Media and Brand Reputation – Post 3 times per week to your Instagram and Facebook pages. Research and target specific hashtags to gain more followers. Manage reviews on Yelp, Google, and Facebook with replies to both good and bad reviews and provide a monthly report.

Give us a call or send us an email to see how you might use these new services to drive more traffic to your used car dealer website!

Categories
Features

Auto Ad Manager Adds Full Carfax Integration

We have had Carfax reports integrated into front end used car dealer websites for quite some time, but now we have just released full, back end integration into the Dealer Admin area of Auto Ad Manager as well. Here’s how it works:

  • When you login to the admin area you can add your Carfax login credentials. Your information is secured in our database and your password isn’t visible to anyone.
  • Next, after you add a vehicle using the bulk vehicle uploader or single vehicle upload, you can purchase a Carfax report.
  • After the report is purchased, you can view the report on the Carfax website or even see the Snapshot information directly in Auto Ad Manager.
  • Now you can decide if you want the report displayed on your website or not. If there is an issue on the Carfax that you would rather explain to the customer when they contact you, simply turn the display report off.

Here’s what it looks like in action:

Picture of the back end area of Auto Ad Manager that shows the Carfax snapshot and integration of Carfax
View the Carfax report, turn on or off the listing, and preview the Snapshot

Vehicle listings page with icons that show whether the report is on or off for potential car buyers
See which Carfax reports are turned off and on for customers visiting your website

Categories
Features

TLS / SSL For All

Here at Auto Ad Manager, we strive to stay on top of the latest developments in technology. We feel that by keeping our customers on the cutting edge we help them to rise above their competition, because as we all know, It’s a competitive world in the car industry. That’s why at Auto Ad Manager we have decided to implement TLS / SSL for all of our customers. This has already been rolled out to current customers and is the default for any new customers that sign up for our service.

What is TLS / SSL?

TLS stands for Transport Layer Security and is the current standard for securing connections between a browser and a server. It’s predecessor, SSL, stands for Secure Sockets Layer and it basically did the same thing. For websites, this means that all information sent from your browser is encrypted so that it is harder for a third party to read and it helps to ensure that the integrity of the data is maintained in transit. When a website is protected by either of these protocols, you will typically see a little padlock icon in your browser in the upper corner of the address bar. It is pretty much the standard used by banks, online stores, and any other website that requires security. Typically for car dealers, only pages that have sensitive data that is being transferred like contact forms or credit apps are encrypted, usually by redirecting the user to a third party website. So why encrypt the whole site? We did this primarily for two reasons:

  1. Google gives more authority to secure websites. This will directly impact your position on Google moving you higher on search results.
  2. By encrypting the whole website we are protecting all of your customers interactions with your website which provides a more trusting environment.

Why haven’t our competitors done this?

The simple answer is it’s a lot of work, especially if they have thousands of clients. Each website requires it’s own digital certificate (a special code that is created that secures communication). In addition, all of the links on the website need to point to the secure version of the site in order to not have what is called “mixed content”, parts that are encrypted and parts that aren’t. If they didn’t build their used car dealer websites this way, it will take a lot of time to fix. As an independently owned company we are able to adapt to the ever changing landscape of the internet quickly. And the great part is, there is no extra charge to our customers for this feature.

Interested in learning more about how we can help you sell more cars? Click here.

 

 

Categories
Features

Auto Ad Manager Adds New Features

Several new features have been released for all of our customers available immediately. They include:

Download Images

Need to download your images from the admin area? No problem! Just click the download button from the images page. A zip file is automatically created with all your images as they appear on the site.

Carstory Integration

The team at Vast has a new product that we think you might like. It is a free service called Carstory, and it shows car shoppers on your website vehicle details page how your vehicle compares to the rest of the market. Check out their demo at carstory.com for more information. If you would like to sign up click here and check all of the products to enroll in. Again, this is totally free!

Image Watermark

2013-Porsche-911-1-5708012470631
Would you like to have your logo appear in the lower right of every vehicle image you upload? If so we can setup your account to automatically watermark your images when you upload them.

New Import Option

You can now use the bulk data uploader to import your data from PRCO Power. Simply export your data to your desktop and then upload it using the add multiple vehicles page.

Want more information on how Auto Ad Manager can help your used car dealership? Read more about us here.

Categories
Features

Auto Ad Manager Offers Updated Car Dealer Website Templates

As the internet changes, styles come and go and it is important to keep your website design fresh and in step with the times. Here at Auto Ad Manager, we strive to make sure that our customers have the latest and greatest websites and features. Check out a few of the new designs we have done for some of our latest customers.

Autolinx
This car dealer website is powered by Auto Ad Manager and was developed in conjunction with local staff. It represents the latest in design and features we offer.

Taj Auto Group
This dealership website received a complete rebuild from the ground up with an emphasis on the mobile user experience. Check out the simple yet elegant design.

Pleasanton Auto Sales
Simple, fast, and easy to use was the request from Pleasanton Auto Sales for their website. We built the site using the bootstrap framework and tweaked the design to deliver the look and feel that this dealership wanted. As with all of our websites since November of 2011, this one was built to be responsive using HTML5 and CSS3.

Can we help you? Contact us on our website or give us a call at 925-399-1310 and we’ll get your website brought up to date. We have a growing list of satisfied customers that are happy to have individualized service that the big box competitors can’t match. Experience the difference yourself today.

Categories
Features

Auto Ad Manager Now Offers Dedicated Mobile and Printable Window Stickers

Our dedicated mobile sites are now included with every package as well as printable window stickers, buyers guides, and full inventory with thumbnail photos.

Dedicated Used Car Dealer Mobile WebsiteDedicated Mobile Website Features include:

  • Image gestures for photo navigation
  • Clickable maps for directions
  • Click to call phone number
  • Quick loading for slow connections
  • Contact form for customer call to action

If you are on a smartphone, browse to m.autoadmanager.com/91 to get the full experience now.

In addition, most of our websites are designed with a responsive theme for car dealers, which means your desktop website also looks great on various sized screens for tablets and other devices.

Buyers Guides, Window Stickers, Check In Sheets, and Printable Inventory

It’s easy to print buyers guides, front and back, window stickers, check in sheets and your full inventory with Auto Ad Manager. Dealers just login to their account, click on their vehicle list, and click the print button next to each vehicle. Your print out is available in PDF form so that formatting is consistent on your printer. It’s as easy as that!

Buyers Guide Front

Categories
Features

Auto Ad Manager Adds 90 Second Intro Video

We just put the final touches on a video that shows our service for used car dealers. Watch it here: www.autoadmanager.com



Categories
Features

Uploading Photos Just Got Easier

A good dealer management program should always be easy to use, powerful, and fast. However, sometimes as features are added performance begins to lag and efficiency can suffer. Our development team is constantly trying to balance all of these things and won’t roll out a new feature unless it meets all of our standards.

We are excited to introduce a multiple photo uploader that cuts photo uploading time way down and is very easy to use, all without slowing down the program. Here are some screen shots of it in action, but to truly appreciate it, log into your account, add a new vehicle, and from the add images page click the “Bulk Upload” button.

Other dealer inventory managers offer similar features but at much higher monthly rates and with a lot of needless program bloat. Auto Ad Manager continues to differentiate itself as “The Best and Easiest Inventory Management for Used Car Dealers”.