Categories
Features

Auto Ad Manager Adds New Features

Several new features have been released for all of our customers available immediately. They include:

Download Images

Need to download your images from the admin area? No problem! Just click the download button from the images page. A zip file is automatically created with all your images as they appear on the site.

Carstory Integration

The team at Vast has a new product that we think you might like. It is a free service called Carstory, and it shows car shoppers on your website vehicle details page how your vehicle compares to the rest of the market. Check out their demo at carstory.com for more information. If you would like to sign up click here and check all of the products to enroll in. Again, this is totally free!

Image Watermark

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Would you like to have your logo appear in the lower right of every vehicle image you upload? If so we can setup your account to automatically watermark your images when you upload them.

New Import Option

You can now use the bulk data uploader to import your data from PRCO Power. Simply export your data to your desktop and then upload it using the add multiple vehicles page.

Want more information on how Auto Ad Manager can help your used car dealership? Read more about us here.

Categories
Dealer Tips

Using The Power Of Social Media To Promote Your Dealership

Facebook, Twitter, Blogs, and other sites have all received a lot of attention lately helping businesses connect with their customers. But how do you get started? What can a dealer do to drive attention to their business?

One way is by setting up accounts on social media websites that contain plenty of information about your operation. Some dealerships link to those accounts from their website, encouraging users to follow their updates.

Here’s how AutoAdManager.com is setting up it’s customers for social media.

  1. Dealers are actively being moved to our new platform that contains technology to send automatic updates to these sites on a daily basis. Whenever a new car is added to inventory, it is sent to these social sites.
  2. Accounts are created that have the logo, company information, and links about the dealer.
  3. The dealer website is linked back to these accounts and the feed goes live.
  4. Logo’s are placed on the footer of the site and visitors are welcomed to follow the account.

That’s it! Not a lot of work from the dealer, but a lot of benefits. The savy end user sees that you are a dealership that takes pride in providing easy to use tools for them. You aren’t spamming, harassing, or annoying the customer, and are providing them with different options to connect with you. It would be wise to monitor these new accounts or connect them to your personal device so that you can respond to any interest shown.

Some of our dealerships have already been migrated to this new platform. One of them is Nino Motors. Note the photo below that shows at the bottom of each page the non intrusive links that a potential customer can click on.

Click the image to see the icons users see.

Once the user clicks on, say the Facebook link, they are taken to an active page that they can “like”  which will in turn display on their own page that their friends are connected to.

Click to see Nino's facebook wall.

Customers can also keep track of inventory in their favorite feed reader by clicking the orange icon on the bottom right of the footer. MyYahoo, iGoogle, and others are looked at everyday because they personalize content delivery.

Users can click to subscribe to your inventory.

Stay tuned for more on how used car dealers are making social media work for them!